Alicia Parker of Hacienda Realty Chooses iHomefinder Optima Express

February 26, 2013

Alicia Parker of Hacienda Realty has chosen iHomefinder Optima Express for her website.  Alicia has over 32 years of real estate experience and is a dedicated and committed Broker focused on central Orange County, including Anaheim, Garden Grove, Orange, Santa Ana and Tustin. In 1987, Alicia founded Hacienda Realty which was Orange County’s first all bilingual Santa Ana real estate brokerage. By selecting Optima Express, Alicia can now offer her website visitors a fast, accurate real estate property search. iHomefinder has been an industry leader in secure MLS property search and compliant MLS data management for over fourteen years. With Search Engine Optimization (SEO), Featured Listings and Mobile IDX, Optima Express offers Alicia and her clients the very best in MLS/IDX search.

Enhanced Property Detail pages provide each visitor with a rich array of information about the property, including large photos, Google Maps, local amenities and school information, and a mortgage calculator. Search Engine Optimization (SEO) allows more potential clients to find the realtor’s site through search engines like Google, Yahoo and Bing. Once visitors land on the site they can register to receive email alerts on new properties, schedule a showing or request more information. Optima Express provides a wide variety of lead capture opportunities that help brokers connect with prospects and clients.

Alicia and Hacienda Realty will also benefit from Optima Express’ Featured Listings. Featured listings allows Alicia’s listing inventory to be automatically displayed and kept up to date on her website. When a Featured Listing property matches a visitor’s criteria, these listings will appear at the top of the list. Visitors can narrow down their search using the advanced search option. The advanced search option allow visitors to narrow their search by choosing criteria such as water front, golf course, or subdivision.

Optima Express offers Mobile IDX search which is accessible on all smart phones. The property search works right in the browser with no application or updates to download. Mobile IDX offers features such as MLS search, feature listings, and QR Codes.  With Featured Listings Alicia can display a list of her Featured Properties on her mobile site. Plus, her listings always appear first in any set of search results. Alicia Parker will be featured prominently on the navigation bar, on every mobile site page. Mobile users can email an info request from any property details page, or press the Call Now button to contact Alicia any time. Alicia can view all mobile lead activity on her Control Panel.

In our fast paced, information driven world, more and more clients and prospects are turning to the internet to begin and continue their home search process. By investing in Optima Express, Alicia Parker and Hacienda Realty are investing in their future by purchasing the best MLS search programs available. Clients will be able to search from desktops, laptops and smart phones.  Optima Express offers the perfect solution for realtors with on the go clients.