Lorraine Emmi Chooses iHomefinder Optima IDX

February 15, 2013

Lorraine Emmi of Emmi Realty has chosen iHomefinder Optima IDX for her website. Lorraine Emmi and Emmi Realty have been serving Auburn, New York and the surrounding areas for over 30 years. They have the unique distinction of sponsoring and training many of the owners of Auburn's other brokerages. By selecting iHomefinder’s Optima IDX, Lorraine has enhanced her website's capabilities. Now, visitors can experience an intuitive and easy-to-use property search on her website. iHomefinder has been an industry leader for over fourteen years. Mobile IDX, branded Email Alerts, and a Featured Listings page are just a few of the ways Optima IDX contributes to an exceptional online home search experience for Lorraine's clients.

With Optima Mobile IDX, busy prospects and clients can access a mobile friendly property search website that works on any smart phone. They will not need to download, install or update an application with this mobile site. Any phone with a browser will quickly and easily display property search and listing information for the increasingly mobile real estate consumer. With Mobile IDX, visitors can conduct MLS searches, view Featured Listings and Open Homes, use QR codes and contact the realtor for appointments or more information. Tech savvy consumers in the Auburn area will love the Mobile IDX and social media share now available from Lorraine’s website and IDX.

Throughout the search experience, there are a variety of ways for users to communicate with Lorraine and Emmi Realty. Lead capture forms like Schedule A Showing, Request More Information or Email Contact contribute to the growth of an agent or broker’s sales pipeline. The visitor can request a showing, save comments or notes on a specific home listing, or request more detailed information about the property like disclosures or comparable valuations. Each time a visitor completes a contact form through Optima IDX, Lorraine will receive an email notification. Realtors can also review all their leads anytime through their Control Panel access.

With Optima IDX’s Featured Listing Pages and widgets features, websites can easily be customized and enhanced. The Featured Listing Pages automatically highlights a realtor's own active listings or their office's active listings. If a realtor currently has no active listing, their office listings are then shown. Realtors can also add Sold listings or Supplemental listings to their website through the IDX application. There are a wide variety of ways realtors can use Optima IDX to improve and customize their website.

Optima IDX offers Lorraine of Emmi Realty and her clients a fast, reliable search and listing technology. By investing in iHomefinder’s Optima IDX, Lorraine and Emmi Realty are poised for online marketing success for now and for years to come.