solutions | agents
Real estate agent marketing
Get to the top of your game with technology that saves you time and grows your real estate business.
Learn how agents are using iHomefinder for:
Learn how agents are using iHomefinder for:
iHomefinder puts your website to work for you, making it the key to your digital marketing strategy
Most homebuyers begin their search online, so offer the best on your site. iHomefinder IDX property search is innovative, sleek, and easy to use.
Turn your site traffic into leads with configurable registration, multiple lead forms and report and alert sign-ups.
A premium search experience and listing alerts will drive leads back to your website again and again, keeping them off the big real estate portals.
You’re a local expert, and your website should make that clear
Showing your record of success is easy with pages and widgets that display your active and sold listings automatically.
Make your specialization clear with community pages. Define your market by neighborhood, development, school district, and more, and current listing information will always display.
With Market Reports on your site, buyers and sellers will find real-time local data that shows them you’re an agent who knows your stuff.
Effective nurturing is easy with smart follow-up campaigns
Build your business with tools that can take you to the next level and the one after that, and the one after that. Bring in leads from over 30 sources and automate your follow-up, whether they’re potential buyers or sellers.
Which leads will turn into business? Definitely not the ones you lose touch with. Stay on top of your leads by sending engaging content they want to see, like Listing Alerts & Market Reports.
It’s easy to apply your recipe for success to all your leads when you bring them into the same system. Treat each lead the same.
Leads and clients need nurturing, but you don’t have time to reach out to all your leads daily
Your clients need to see listings as they come on the market, and they need to get them from you.
You’ve read the stats: leads that hear back from you within the first five minutes are more likely to become clients.
When you send Smart Content in drip email campaigns, each lead receives listings targeted to them, based on their search history and property views.
Stop spending time struggling with technology. iHomefinder makes it easy to launch a real estate website, no matter what your vision is.
If you’re starting from scratch, opt for a hosted WordPress site and choose a theme from our collection. You’ll have IDX and navigation pre-installed on your site. Need a little more help? Our Prime services will set you up for success.
Have a website already? Your developer can add iHomefinder to your WordPress, Wix, Squarespace, or custom site in minutes. Our design is ready to roll, but customizes easily if you want to make it your own.
Website updates take time you’d rather spend elsewhere. iHomefinder keeps your site current by displaying Featured and Sold listings that update automatically and always-current Market Reports.
iHomefinder helps focus your efforts on the leads that matter, by streamlining your follow-up and giving you visibility into lead activity
With Marketing Automation you can nurture all leads with automated listing recommendations and market data based on their searches and site behavior.
Get the insight you need into your leads and their website activity, so you can get in touch with the right people at the right time.
Do business everywhere with a mobile app to manage and contact leads, see the listings that catch their interest, and monitor lead activity on your site in real time.
Stay on top of things with a system that sets you up for success
Don’t lose track of the leads you work so hard to get. Lead Aggregation brings leads from all your sources together in one place, so you can stay on top of each one.
Give every lead the same follow-up and attention by setting rules to add them to Marketing Automation campaigns. You’ll be certain no one slips through the cracks.
Busy agents aren’t behind a desk for very long. Have informed conversations with any lead, from any place when you use the Optima Leads app.
Add to your WordPress, Wix, Squarespace, or custom website. Or get a beautiful, hosted website that’s ready-to-use.
A real estate CRM puts all your business management tools and leads in one place to help you work more efficiently. Monitor your business performance, record and track more details about your leads, and manage your day-to-day tasks. Learn more >
Every new lead receives an immediate, personalized followup and enters your chosen email campaigns to receive relevant listing recommendations that keep them engaged with you. All while you’re focusing on closing clients. Learn more >
When you receive a new lead from a third-party service, it automatically enters your CRM and your chosen email campaigns based on the lead source. Over 30 third-party services are supported. Learn more >
A predictable flow of buyers in your local market are sent to your website, helping you build your lead funnel with every new lead registration.
Included in hosted website plans only.
Content marketing feeds your online marketing strategy to attract new leads. A new article covering the latest news on market activity is published on your blog every month. This content is perfect for sharing on your social channels to expand your reach and grow your funnel. Learn more about content marketing >
Included in hosted website plans only.
For weekly blog posts on topics you choose, consider adding our Express Content service.
Stay focused on your business while we handle your account setup and personalization to get you online fast. If you have existing leads, we’ll import them into your account and make sure your automated email campaigns are ready to start engaging every lead. And we’ll set up Markets (saved searches) to populate your site with local market listings, open houses, and market stats for locations you choose.
Hosted website plans include additional Prime website setup services.
Eureka search provides an immersive and familiar search experience on your site that buyers and sellers love. Lead capture forms are presented throughout the search experience to convert site visitors to leads. Learn more >
Keep your leads and past clients engaged with active & sold* listings, open homes and market stats for locations you choose. Automated email reports and website pages do all the work while you focus on closing clients. Learn more >
Stay focused on your business while we handle your account setup and personalization to get you online fast. If you have existing leads, we’ll import them into your account and we’ll set up Markets (saved searches) to populate your site with active and sold* listings, open houses, and market stats for locations and listing criteria you choose.
*Sold listings may not be available in a small number of boards. Please contact us to confirm availability of sold listings in your board.
Simple or complex searches are made fast and easy with a variety of search forms and polygon (draw on map) options for placing anywhere on your site. Learn more >
Enhance your site with dynamic galleries of active listings that automatically update for locations and criteria you choose.
Keep leads returning to your site with email alerts for new listings and price changes in their targeted areas.
Stay connected to your account to add and manage leads on-the-go. Receive push notifications for Access your important lead information and lead activity without requiring a login. Learn more >
Stay focused on your business while we handle your account setup and personalization to get you online fast. If you have existing leads, we’ll import them into your account and we’ll set up Markets (saved searches) to populate your site with active listings for locations you choose.