iHomefinder Announces New Client Step Realty, Inc.

July 23rd, 2012

iHomefinder is thrilled to announce that Step Realty, Inc. has selected Optima IDX Brokerage for its company website. Leveraging the power of Optima IDX, Step Realty has made it easy and efficient for Atlanta Metro area home buyers to conduct a full MLS property search right from the company's homepage.

Optima IDX is an affordable property search and lead capture solution.  iHomefinder has developed proven lead generation technology to help businesses like Step Realty grow their online presence. The solution offers so many different ways for visitors to engage and become part of the Step Realty sales pipeline. These lead capture opportunities include daily email alerts, customized visitor registration, and multiple contact forms on every Property Details page.

With Optima IDX, Step Realty has intuitive, user-friendly search technology that allows site visitors to search for properties of interest. The system is sleek and efficient, and gives potential buyers information they'll want to know about available properties. Without having to email or call the broker, potential buyers will see extensive property details and enhanced property-related data.

Having property listing information online is a must have for brokerages that are serious about a strong marketing presence and lead generation.  Potential buyers will view property listings pinned to a Google Map and Google Street View for each property.  In addition, GreatSchools and Walk Score information is provided to visitors with each listing.

Brokers leveraging Optima IDX will gain a significant edge online, generating valuable leads without picking up the phone or manually sending emails. More and more home buyers are going online to research their home search. Step Realty is poised to serve this type of consumer with premium, easy-to-use property search and lead capture. Step Realty and its agents will benefit from the decision to implement Optima IDX for years to come.