Entries by Hillary Walters

IDX CRM Integration: Connecting MLS Listings with Your Real Estate Database

IDX CRM integration turns your real estate website into more than a place to browse listings—it becomes a system for capturing, tracking, and acting on buyer intent. At its core, IDX CRM integration connects your MLS-powered property search with your customer relationship management system. When a buyer registers on your site, saves listings, or creates […]

Top Real Estate Website Features Agents Actually Use to Grow

If you ask ten different developers what makes a great website, you will likely get ten different answers about design trends, color theory, and coding languages. But if you ask a top-producing real estate agent, the answer is usually much simpler: “Does it bring me business?” Many real estate websites look incredible on the surface. […]

Wix IDX: Can You Use IDX With Wix? Full Guide for Agents

If you are a real estate agent building a brand, you likely appreciate Wix for its stunning templates and drag-and-drop simplicity. It allows you to create a professional online presence without needing a degree in computer science. But for agents, a pretty website isn’t enough. You need functionality—specifically, the ability to display up-to-date MLS listings […]

WordPress IDX: The Complete Guide for Real Estate Agents

A real estate website without listings doesn’t do much for buyers. WordPress IDX solves that by pulling live MLS listings directly onto your site, so visitors can browse current homes without leaving your domain. Many real estate agents choose WordPress because it’s flexible and easy to customize. The challenge comes when it’s time to display […]

iHomefinder vs. BoldTrail — Comparing Real Estate Options for 2026

Choosing the right real estate technology platform isn’t just about managing contacts. Instead, it’s about generating leads, engaging clients, and closing deals with efficiency and insight. Two software providers in the real estate industry are iHomefinder and BoldTrail (formerly kvCore). While both bring IDX and CRM tools to the table, they differ in approach, automation […]

How to Measure ROI on Your Tech and Real Estate Investments

Real estate teams now spend more on technology than ever before. From CRMs and IDX websites to AI scoring tools and automation platforms, tech is now one of the biggest operational expenses across brokerages, teams, and solo agents. Real estate technology is transforming the real estate business by streamlining operations, enhancing client engagement, and speeding […]