Entries by Hillary Walters

Wix vs WordPress Real Estate: Which is Better for Long-Term Websites?

If you are building a real estate website today, you likely have one burning question: Should you choose the convenience of a website builder like Wix, or the power of an open-source platform like WordPress? Choosing between Wix and WordPress is not just a technical decision. It’s a strategic business choice that impacts your workflow, […]

Squarespace IDX: What Works, What Doesn’t, and What to Watch For

Building a real estate website is often a balancing act between aesthetics and functionality. You want a site that looks stunning. But as real estate professional, you need more than just a brochure. You need the ability to display active property listings directly on your site. Unlike platforms built specifically for real estate, Squarespace is […]

Wix IDX: Can You Use IDX With Wix? Full Guide for Agents

If you are a real estate agent building a brand, you likely appreciate Wix for its stunning templates and drag-and-drop simplicity. It allows you to create a professional online presence without needing a degree in computer science. But for agents, a pretty website isn’t enough. You need functionality—specifically, the ability to display up-to-date MLS listings […]

WordPress IDX: The Complete Guide for Real Estate Agents

A real estate website without listings doesn’t do much for buyers. WordPress IDX solves that by pulling live MLS listings directly onto your site, so visitors can browse current homes without leaving your domain. Many real estate agents choose WordPress because it’s flexible and easy to customize. The challenge comes when it’s time to display […]

iHomefinder vs. BoldTrail — Comparing Real Estate Options for 2026

Choosing the right real estate technology platform isn’t just about managing contacts. Instead, it’s about generating leads, engaging clients, and closing deals with efficiency and insight. Two software providers in the real estate industry are iHomefinder and BoldTrail (formerly kvCore). While both bring IDX and CRM tools to the table, they differ in approach, automation […]

How to Measure ROI on Your Tech and Real Estate Investments

Real estate teams now spend more on technology than ever before. From CRMs and IDX websites to AI scoring tools and automation platforms, tech is now one of the biggest operational expenses across brokerages, teams, and solo agents. Real estate technology is transforming the real estate business by streamlining operations, enhancing client engagement, and speeding […]