Email Marketing for Real Estate: How Savvy Agents Use it to Close More Deals
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Hillary Walters
The secret weapon behind top-performing real estate agents? It’s not only their property listings or their negotiation tactics. Instead, it’s their willingness to dive feet first into digital marketing territory, including creating an effective email marketing strategy. Real estate email marketing can generate an impressive $42 for every $1 spent. With a return on investment […]
12 Best Marketing Automation Tools for Real Estate Professionals
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Hillary Walters
Are you struggling to keep up with the endless demands of real estate marketing? From juggling leads to crafting the perfect email campaigns and staying active on social media, it can feel overwhelming. According to Elizabeth Mendenhall, a Missouri-based real estate expert and brokerage consultant, “If you have not made a change in your real […]
Best Showcase IDX Alternatives for Real Estate Agents in 2025
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Hillary Walters
Your real estate website is a prime location—it’s where buyers start their journey, scrolling through listings, bookmarking favorites, and imagining their next move. That’s why having the right IDX (Internet Data Exchange) solution or plugin matters. IDX integration keeps your site updated with the latest MLS listings, making home searches seamless and engaging. An option […]
IDX Real Estate Websites: Complete Guide for Real Estate Professionals
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Hillary Walters
For real estate agents and brokers looking to establish credibility, generate leads, and streamline property transactions, IDX websites offer a game-changing solution to expand your online presence in the real estate market, both locally and on a broader scale. But what exactly are IDX-powered real estate websites, and how can they help you grow? How […]
Introducing Brian Barry of All East Bay Properties
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Admin
In 2005, Brian Barry, began working with Jason Crouch at All East Bay Properties. The company was just opening in Emeryville, California, right across the Bay from San Francisco, and Brian had the opportunity to work with them from the start, serving as the marketing and technology manager. Now, with a team of only […]
Learning Center Series: Lead Generation
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Admin
Lead Generation and event tracking have never been so easy. The all-new Lead Generator platform from iHomefinder is a perfect addition for your IDX website. The Lead Generator combines the power of your IDX website with incremental lead generation services to help you grow your business. PPC Services PPC value is derived by a few […]
Announcing IDX Event Tracking
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Admin
With access to the right data, you can maximize your ad spend and optimize your site to convert more visitors to leads. iHomefinder’s IDX Event Tracking takes the IDX activity on your site out of the “black box” and puts it alongside all your other important website analytics. With IDX Event Tracking, you can answer […]
The Benefits of IDX for Today’s Home Buying Market
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Admin
Today’s home buying process is a lot different than it was even just a few years ago. Now, the majority of buyers use the internet in some way throughout the buying process, whether they’re just checking some listings or looking for an agent who really knows the local area. Real estate professionals need to fit […]