Word of mouth is a critical component of your brokerage’s growth and reputation. Of course, this isn’t something you can create out of thin air. It has to happen naturally, because your future clients have an innate sense of manufactured word of mouth. Your potential clients may use your website to access MLS listings, they […]
Personalization is a key element of communication between real estate professionals and potential homebuyers. While there are several ways to accomplish this, one of the most effective is to add video to your marketing efforts. Video can be a very powerful medium that builds a story that homebuyers can relate to. It puts a face […]
As an agent or brokerage team, you need an effective online presence and the right marketing tools to compete and close more business. Our IDX solutions not only provide listings and property search, but they also help you work smarter and faster to close more business. No matter what type of site you have, you […]
James Kastner and his team of 4 other agents make up District Residential, an agent team that’s part of the Slate Properties brokerage. Prior to signing on with Slate, James spent 12 years in San Francisco where he founded a real estate marketing and consulting services company. He sold the company and moved to Puerto […]
Real estate agents are no longer the single, solitary gatekeepers of real estate information. Technological developments that empower buyers and sellers have forced significant changes on the industry. The agents and brokerages who adapt to this new, technology-rich paradigm will thrive and continue to continue to see success. Real Estate Technology for Homebuyers and Agents […]
In 2005, Brian Barry, began working with Jason Crouch at All East Bay Properties. The company was just opening in Emeryville, California, right across the Bay from San Francisco, and Brian had the opportunity to work with them from the start, serving as the marketing and technology manager. Now, with a team of only […]
Are you looking for ways to boost lead capture on your site? Here are some tips to attract your target audience and encourage more lead registrations. Use Responsive Web Design If you’re still using our fixed-width design, switch to our Responsive design to enable these key benefits: Provide a great search experience on all devices […]
