Since most property showings and open houses have come to a halt during social distancing, you may be looking for ways to replace in-person viewing with online viewing options like virtual tours. Fortunately, there are a number of ways to enhance the viewing options for your listings on your website using your iHomefinder account. If you haven’t taken advantage of these features before, now is the perfect time to start!
Easy Virtual Tour Real Estate Production
it’s important to understand the distinction between virtual tours and video tours before getting too far. Video tours can often be the best solution for a variety of reasons. Here’s a helpful video that discusses the differences to help you make a choice.
You don’t have to hire expensive services to produce effective tours. You can shoot video on your mobile device or have the homeowner do it for you, but the main focus of your content should be on the flow of the property – inside and out. This is what is missing in your listing photos. If you need some production tips for producing your own virtual tours, check out this article, The Keys To A Better Virtual Tour, from Inman.com.
Many agents have been using Facebook Live very successfully to promote listings, sharing property tours live online and sharing the recorded video afterwards. Learn more here >
For a true virtual tour experience, you can use Zillow’s free app to create a tour and use the link that’s provided by that service for your tour (see the final step below).
Once you have the virtual tour video completed, upload it to YouTube or Vimeo. If you’re new to working with video and video services, check out our article Real Estate Video Production Tips For Agents.
The final step is adding a link to the virtual tour within the listing details in your IDX Control Panel. Learn how >
Virtual Tour Tools
Kleard – On demand open houses
Immoviewer – 3D tours, allows agents to share tour links with potential clients and control movement through the tour, or to give tour control to the consumer to create a virtual showing
BombBomb – Video check-ins
FloorPlanOnline – Hold virtual showings anytime
Upload Photos Of Your Listings
You can enhance your own listings with photos that you upload in your iHomefinder account. Use this option if you would like customized photos displayed with your own listings, instead of the photos entered in your MLS® System. Learn how >
Choose “Photo First” Layout
This option displays property details in a new, modern style that highlights property specifics, has an on-page info request form, and a layout that showcases large photos if you have uploaded them for your listings or if they are available from your MLS® System. Learn how >