Entries by Admin

Why Your Real Estate Newsletter Isn’t Enough

If you’re relying on your real estate newsletter and maybe some new listing alert emails to move leads closer to closing, it’s time to turn up the dial on your lead conversion process. To move leads closer to a transaction, you need to deliver the specific market information that buyers and sellers need to help […]

The Most Important Home Buying Tip

Do you have to work with a real estate agent to buy a home? No, but there are a ton of reasons why you should, unless you have plenty of experience and success going it alone. After reading this article, you’ll probably agree this is the single most important home buying tip. According to the […]

New Control Panel Preview

The Control Panel provided with iHomefinder IDX accounts is the hub and command center for the account. Here are just some of the important things it’s used for: Adjusting property search settings Managing leads and gaining insight into their activity Creating Markets (saved searches) for displaying throughout your site Configuring alerts for lead registrations Website […]

Building Effective Real Estate Community Pages

Most real estate professionals are familiar with the concept of community pages on real estate websites. With a single click into one of these pages, visitors can start exploring listings in a given community. Links to the pages are typically provided in the site navigation menus and/or provided on the home page, often with photos […]

Why Curb Appeal Matters

Many people think the phrase “curb appeal” came about recently, especially considering the recent popularity of home improvement TV shows. According to Google’s nGram service, mentioning of the phrase started in the 60’s and rapidly rose in use between the 80’s and today. We’ll refer to curb appeal here as those things that attract or […]

Introduction to iHomefinder Marketing Automation

Immediate follow-up with every new lead is critical for your bottom line, as discussed in our article Real Estate Follow-Up and Business Growth. Studies cited in that article point out that most agents and brokers are missing opportunities and leaving money on the table due to their follow-up practices. Better, Smarter Follow-Up iHomefinder’s Marketing Automation […]

IDX Integration for Websites

This article provides everything you need to know about iHomefinder IDX integration and adding our account features to any website. Version 10 – Direct Embedding On Any Website Platform With Version 10, you can directly embed our IDX features on any website, without requiring framing or a subdomain. Unless you have already set up your […]