Agents love using our Optima Leads mobile app to manage their leads and monitor lead activity. They can also learn about their leads’ property interests and level of activity which helps inform their followup conversations. All of their leads’ important information and activity is always at their fingertips, without requiring a login. Just like our […]
With virtual tours now recommended by the National Association of Realtors® to remain safe while marketing homes during the coronavirus, planning and preparation is critical for making the best impression. Staging For Your Virtual Open House Or Video Walk-Through In many locations, it won’t be possible to stage homes in the traditional sense while social […]
The idea of using Facebook Live for a real estate open house is nothing new. Marketing-savvy agents have been using Facebook Live for some time to promote listings, create brand awareness, and attract business. It helps them reach busy potential buyers who can’t attend many open house events, as well as those who are out-of-town […]
Our April 14th webinar featured guest speaker and award-winning real estate coach, Bob Corcoran. This webinar is packed with tips from Bob’s 30+ years of coaching to help you succeed at any stage and period in your career – with or without a crisis. Bob explained why investing in a CRM is a “no-brainer” as […]
With social distancing constraints, virtual tours and video tours have become a more critical piece of online marketing for agents. Clever marketers can take advantage of this increased demand for online tours by placing online tour content behind registration forms to capture lead information. Not only is this really easy, but agents can do it […]
Stay-At-Home orders will eventually be lifted and most people will want to spend a lot more time away from home when that happens! These spring cleaning tips will help you take advantage of your extra time at home so you’ll have more leisure time when you can get back to your normal lifestyle. Enlist The […]
Buyers who have been on the sidelines waiting to make a move are spending more time viewing properties online due to Shelter-In-Place orders. They have more time to explore options and they have fewer distractions. This is your opportunity to step up your real estate email marketing and capitalize on their attention. Using Smart Content, […]
Like every area of business, real estate is feeling the impact of coronavirus and those in the industry are adapting quickly to stay safe, reduce the spread of COVID-19, and minimize business impact. This article will point you to a number of resources and guides to help you conduct your business safely, while staying productive […]